Wednesday, May 6, 2020
Communication To Improve The Business Process â⬠MyAssignmenthelp.com
Question: Discuss about the Communication To Improve The Business Process. Answer: Introduction Business communication plays the vital role in current world of advancements. Each of the business companies put the best effort to establish the effective communication to interact with the target customers (Beltran Bertin, 2015). The study would highlight the effective communication strategy for improvising the business process in a significant way. With the special reference of Qantas airways, the study would discuss the suitable communication strategy that the company should utilize for the future prospects. The development of Enterprise Social Network (ESN) and digital communication would be discussed in this study to improve the business process. Background Business communication is one of the most effective strategies for strengthening the competitive position of the business. The internal and external communication process is essential for ensuring the flow of information among the stakeholders (Godlovitch et al., 2013). The study specifies about the Enterprise Social Network, which determines the establishment of the communication process among the target audience (Sadia et al., 2016). It is notable that the current world is widely driven by the digital media. The use of the digital strategy creates the links between the organization and the co-workers. On the other hand, the external stakeholders can utilize such communication method to derive the information as per their convenience (Amran et al., 2015). The report would thus reflect on the effective communication strategy that has the significant contribution in developing the organizational positioning in a competitive world. Qantas Airlines has captured the largest position as an international and domestic airline in Australia (Qantas.com, 2017). It has established the strongest brand positioning and renowned as the leading long distance airline. The company has established the commendable reputation for excellence in safety, engineering and maintenance, operational reliability, and effective customer service. It has been observed that the company has the presence in Twitter to maintain the social media communication. However, the lack of frequency in the social communication is the major obstacles from establishing the strengthened organizational positioning with a strong customer base (Razmerita, Kirchner and Nabeth, 2014). It is thus important for the company to develop the Enterprise Social Networking to develop a strong brand image and attract more travelers to avail the airline services. Research Aim The aim of the research is to develop the most fruitful communication strategy to strengthen the customer base and develop the brand position in a competitive scenario. Research Objectives To critically analyze the effective communication strategy for business development To understand the necessity of developing communication strategy in Qantas Airlines To identify the gaps and loopholes in establishing the business communication within the company Research Questions How the business communication helps in developing the strengthened brand image? How the communication strategy helps in strengthening the customer base of Qantas Airways? What major challenges Qantas may face while improving their communication strategy? Literature Review The business communication is one of the major aspects that help in strengthening the brand positioning of the company. It is notable that in this competitive business world, the business marketers strive to develop the stronger brand image by attracting more stakeholders (Ellison, Gibbs Weber, 2015). The lack of appropriate communication strategy can be disadvantageous for a company in terms of longer sustainability. The literature review section would discuss the effective communication strategy that can help in improvising the competitive positioning of the company. Communication Strategy Current business scenario has been widely using the social media strategy as the best method of communication. The extensive use of the social media to communicate with the company has transformed the digital world in a drastic way (Laumer et al., 2017). Similarly, Enterprise Social Networking is one of the most effective communication strategies that the business marketers can use to establish the transparent communication with the stakeholders (Hacker, Bodendorf Lorenz, 2016). Social media communication is generally developed to create the transparent interaction between the organization and individuals. There are various types of the social media platform that the company can use for interacting with both the internal and the external stakeholders (Meske Stieglitz, 2013). Some of the companies use Twitter as the major communication media. Twitter is the center of personal blogs that include the video, texts, and link to other videos (Faria Sousa, 2017). However, it is essential for the company to utilize this social media strategy much frequently and actively to discuss the updated information with the stakeholders. The establishment of the Enterprise Social Networking is focusing on the suggestive utilization of the digital communication within an organization. When the organization can communicate efficiently with the stakeholders, it becomes quite easier to develop the relevant functionalities for the future betterment (Kane, 2015). In the airline industry, the travelers sometimes seek the information about the ticket prices, online booking, and many other relevant services. If the company is unable to convey the updated information to the target stakeholders, it might create the reputational damage (Ehret, Kashyap Wirtz, 2013). It is in fact essential to establish the transparent communication with the internal associates as well. This networking system helps in strengthening the relationship between the organization and the individuals (Leonardi, 2014). Therefore, it is essential to follow the appropriate communication strategy for developing an effective relationship with the business sta keholders. Methodology Research methodology is one of the most significant aspects for completing the entire paper successfully. With the help of various methodological tools, the entire process of research method is conducted (Lewis, 2015). This very specific study is in quest of collecting appropriate data and information in order to evaluate different components and impacts of business communication. Followings are the three major aspects of conducting an effective research methodology. Research Design In order to organize and evaluate a research issue the researcher has to design the paper based on appropriate research philosophy, approach and research design (Creswell Poth, 2017). This very specific study would to follow positivism research philosophy based on deductive approach. By keeping a keen observation on the research issue the researcher would evaluate data and information based on existing theories. After analyzing data descriptive research design will help the researcher immensely to analyze the pros and cons of research issue from different level of aspects. Data collection and data analysis Data collection is considered as one of the most significant techniques of acquiring appropriate information from various sources. This very specific study would like to focus on primary data collection technique. With the help of primary data collection, method researcher would like to involve the participants directly on the survey method. Around 50 employees from Qantas Airlines will be involved in the survey method for sharing their views on business communication. Data analysis will be conducted with the help of graphical and statistical presentation so that readers can get an overview about the response of participants. Ethical consideration While conducting the entire research work the researcher would have to follow a specific ethics, values and belief. While gathering data from different resources an individual should never force the participants for providing data. It should be a spontaneous participation on behalf of the respondents based on which they can give immense information from the various resources. References Amran, A., Ooi, S. K., Mydin, R. T., Devi, S. S. (2015). The impact of business strategies on online sustainability disclosures.Business Strategy and the Environment,24(6), 551-564. Beltran, V., Bertin, E. (2015, February). Identitymanagement for Web business communications. InIntelligence in Next Generation Networks (ICIN), 2015 18th International Conference on(pp. 103-107). IEEE. Creswell, J. W., Poth, C. N. (2017).Qualitative inquiry and research design: Choosing among five approaches. Sage publications. Ehret, M., Kashyap, V., Wirtz, J. (2013). Business models: Impact on business markets and opportunities for marketing research.Industrial Marketing Management,42(5), 649-655. Ellison, N. B., Gibbs, J. L., Weber, M. S. (2015). The use of enterprise social network sites for knowledge sharing in distributed organizations: The role of organizational affordances.American Behavioral Scientist,59(1), 103-123. Faria, B., Sousa, R. D. (2017, September). Enterprise Social Network Success: Evidences from a Multinational Corporation. InEuropean, Mediterranean, and Middle Eastern Conference on Information Systems(pp. 197-203). Springer, Cham. Godlovitch, I., Monti, A., Schfer, R. G., Stumpf, U. (2013). Business communications, economic growth and the competitive challenge.Study for the European Competitive Telecommunications Association (ECTA) and the International Telecommunications User Group (INTUG. Bad Honnef, Germany: WIK-Consult GmbH. Hacker, J., Bodendorf, F., Lorenz, P. (2016). A framework to analyze enterprise social network data.Enterprise big data engineering, analytics, and management, 84-107. Kane, G. C. (2015). Enterprise Social Media: Current Capabilities and Future Possibilities.MIS Quarterly Executive,14(1). Laumer, S., Shami, N. S., Muller, M., Geyer, W. (2017, February). The Challenge of Enterprise Social Networking (Non-) Use at Work: A Case Study of How to Positively Influence Employees' Enterprise Social Networking Acceptance. InProceedings of the 2017 ACM Conference on Computer Supported Cooperative Work and Social Computing(pp. 978-994). ACM. Leonardi, P. M. (2014). Social media, knowledge sharing, and innovation: Toward a theory of communication visibility.Information systems research,25(4), 796-816. Lewis, S. (2015). Qualitative inquiry and research design: Choosing among five approaches.Health promotion practice,16(4), 473-475. Meske, C., Stieglitz, S. (2013, June). Adoption and use of social media in small and medium-sized enterprises. Inworking conference on practice-driven research on enterprise transformation(pp. 61-75). Springer, Berlin, Heidelberg. Qantas.com, 2017.Our Company | Qantas. [online] Qantas.com. Available at: https://www.qantas.com/travel/airlines/company/global/en [Accessed 27 Nov. 2017]. Razmerita, L., Kirchner, K. and Nabeth, T., 2014. Social media in organizations: leveraging personal and collective knowledge processes.Journal of Organizational Computing and Electronic Commerce,24(1), pp.74-93. Sadia, A., Salleh, B. M., Kadir, Z. A., Sanif, S. (2016). The Relationship between Organizational Communication and Employees Productivity with New Dimensions of Effective Communication Flow.Journal of Business and Social Review in Emerging Economies,2(2), 93-100.
Tuesday, May 5, 2020
No Teaching without Learning free essay sample
This paper examines the question whether teaching is possible without learning. This paper examines public education systems and the need for effective teaching. It states that education and the process of acquiring it is not a simple teach-learn process. The author uses the ideals of Paulo Freire, who declares that it is more important to know that education is not merely teaching others but it is also a process through which one learns. The paper describes that the dilemma is not the willingness to learn but it is the national education systems that have modernized and have integrated too much internationalized educational modules to the cultures identity. Education reforms in the modern age has become a means to struggle against time. For the Latin American especially, the struggle was between conservatism and progressivism. A nation torn by its ancient roots and the desire to join in with modern day progressivism, the people are still in turmoil whether acceptance of modernism is the only way to achieve their goal. We will write a custom essay sample on No Teaching without Learning or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The root cause is inherent in the approach the people takes. Despite gaining independence in several areas, public education and its creation is still debatable among the gentry as well as the government. Proponents for education like Paulo Freire, declare that it is more important to know that education is not merely teaching others but it is also a process through which one learns as well.
Wednesday, April 15, 2020
Looking For a Powerful College Essay Sample? Try This Sample
Looking For a Powerful College Essay Sample? Try This SampleIf you are looking for a college essay sample that is both interesting and useful, you need to look no further than the 'Why Us' sample essay. This powerful essay is written by Rachael Owens and the entire sample covers a variety of topics that will likely be of interest to any student.The first thing that you'll notice when you look at the sample is that it's quite long. This is intentional, as the author intentionally designed the essay to provide detailed information that you need to understand so that you can further your education. You can even download the entire essay for free if you're an A+ student!The next thing that you'll find in the 'Why Us' sample essay is that it doesn't begin with a formal introduction. Instead, you'll discover that you have the choice to write your own introduction. This is a great choice for a lot of students as they want the essay to look professional but also concise.It's important to not e that the 'Why Us' sample essay really doesn't have a conclusion. Instead, it ends with a conclusion that is sure to make a lasting impression on the reader. The final paragraph should also make a positive impact on the reader.Although the first part of the 'Why Us' college essay sample is rather lengthy, it is well worth it. After you've finished reading the entire essay, you'll be able to learn a lot more about your own personality and your own achievements. You'll be able to see your place in the world.Since there are so many topics that you can cover, you should have no problem focusing on one area for a wide variety of reasons. You'll be able to combine a variety of skills and knowledge to make you look more professional and also competent in a variety of different ways.For example, you'll learn why you should love to study in college. You'll also learn why you should enjoy spending time in the library. You'll also learn why you should feel good about living in a college town, why you should be able to get along with all kinds of people, and more.You can use this material for a reason. You can use it for college essay writing, and even for other essays. With the help of the 'Why Us' sample essay, you'll be able to learn a lot about yourself and how to demonstrate those attributes to others.
Monday, April 13, 2020
Strategic operations management Macys Inc
Introduction Operations management is an approach to the management practice in which executives of the firm plan, supervise and control all the business processes (Bowman, 2009). The management process is also concerned with redesigning as well as realigning the operations of the firm to attain the specific goals.Advertising We will write a custom research paper sample on Strategic operations management: Macyââ¬â¢s Inc specifically for you for only $16.05 $11/page Learn More The process of designing and realigning involves coming up with various strategies including business strategies, operations strategies as well as corporate strategies that are critical in the attainment of the organizational goals (Chase et al., 2007). In essence, strategic operations management encompasses strategies and procedures that the firm undertakes to achieve its goals. The paper examines the way organizations apply strategic operations management processes, in particul ar, the business and operations strategies. Macyââ¬â¢s Inc is one of the companies that have utilized strategic operations in the management processes. The paper critically examines Macyââ¬â¢s operations and business strategies. In the analysis, the paper will examine the linkages between operations strategy and business strategies in the attainment of the organizational goals through the application of various analytical tools including PESTEL, porterââ¬â¢s five forces, BCG, supply chain and the value chain. In addition, the paper will also examine various technological applications that are critical in the supply and value chain applied in the operations strategies. The link between operations and business strategies Operations strategies and business strategies Operations strategies refer to an organizationââ¬â¢s layout detailing the decisions that the business utilizes to achieve the set targets (Cigolini et al., 2004). Operations strategies involve designing, superv ising and control of the business processes in order to attain the set goals and objectives. On the other hand, business strategies entail practices that businesses utilizes to achieve the long-term objectives such as growth, allocation of resources and globalization (De Treville et al., 2004). In addition, business strategies encompass the way a business carries out its accomplishments compared to the rivals. In other words, business strategies involve processes that contribute to competitive advantage. The company, mission and vision Macyââ¬â¢s, Inc, a subsidiary of Macyââ¬â¢s company, is one of the leading national retailers dealing in a variety of products including furniture galleries, clothing, jewelry, beauty products, accessories as well as footwear among others. The firm was founded in 1929 and has corporate headquarters in New York and Cincinnati. In addition, the company operates over eight hundred departmental stores as well as furniture arcades in over forty state s. The company currently has over 170,000 personnel.Advertising Looking for research paper on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Macyââ¬â¢s Inc. vision is to be an Omni-channel retailer that provides iconic trademarks in its stores as well as through dynamic online websites worldwide. Further, the firmââ¬â¢s familiarity with the needs of clients is critical in maintaining unique identity and focus to the consumers. The mission of the firm is to achieve augmented sales levels of products. Further, the corporation strives to expand profitability, enhance return on capital as well as maximize the returns on equity. The company strives to maintain and expand its share in the retail chain market by offering merchandise of high value to the consumers through the combination of fashion and quality at economical prices. As such, the firm seeks to undertake a number of strategic issues to maintain its position i n the retail chain market. In addition, in order to offer the customers the best shopping experiences, Macyââ¬â¢s Inc. is developing skills in its retail operations. Actually, the personnel of the company is recruited based on skills and strength. The firm has also increased the focus on the needs of the millennial clients that account for the largest proportion of the nationââ¬â¢s populace. In essence, the company plans to improve sales and profits by offering products to the customers between the ages of 13 and 30 years. Macyââ¬â¢s Inc. operations focus on the satisfaction of the customer needs. As such, through the talented and the experienced personnel, the company undertakes aggressive execution of customer-centric tactics to the attainment of competitive edge of rivals. In addition, the companyââ¬â¢s openness and honesty in conversing with the stakeholders ensure proactive transfer of information between stakeholders updating the personnel, suppliers, company analy sts and media on current invaluable operational developments. The skills, judgment and talents of Macyââ¬â¢s Inc. personnel are significant in the operations of the corporation. In other words, the employees work to enormous extents in ensuring the achievements of the strategic goals of the firm. In fact, the workforce is essential in the attraction and retention of clients, thereby gaining competitive advantage. Macyââ¬â¢s Inc. business strategy The firmââ¬â¢s business tactics encompass My Macyââ¬â¢s localization, multi-channel integration and MAGIC selling strategies. The business strategies play significant roles in propelling sales levels. To begin with, through My Macyââ¬â¢s localization strategy, Macyââ¬â¢s molds the merchandise as well as the shopping experiences in specific stores to the customers frequenting such stores. Through, this strategy, the firm has gained significant competitive advantages over rival firms since Macyââ¬â¢s is capable of providi ng customers with exact products in the right localities and at the precise moment (Evans Berman, 2001). In addition, the firmââ¬â¢s ââ¬Å"My Macyââ¬â¢s 2.0.â⬠internal initiative has augmented sophistications the company service delivery to the clientele.Advertising We will write a custom research paper sample on Strategic operations management: Macyââ¬â¢s Inc specifically for you for only $16.05 $11/page Learn More Secondly, the multi-channel strategy has enhanced the companyââ¬â¢s sales in a number of ways. For instance, the tactic incorporates the stores to the internet as well as mobile gadgets that allow the delivery of stock to customers in any locality. Additionally, the strategy utilizes online fulfillment centers that deliver merchandise to clients in different regions leading to improved customer shopping experience. Third, MAGIC selling strategy allows the firm to meet and engage clients through asking questions, giving op tions and pieces of advice as well as inspiring the clients to purchase the firmââ¬â¢s products. Further, the MAGIC selling process has ensured customer contentment leading to increasing sales (Gunasekaran et al., 2004). Strategic operations The company strategic operations revolve around reaching the target clients at the shortest time possible, in the most convenient way and at the least cost possible. As such, the company strives to create a channel of distribution that endeavors to attain the major operational goals. The strategic operations are based on the company mission of providing value to the customers. The strategic operations of the company include modernized supply chain, customer-oriented management and the corporate strategies that are supported by suitable technological applications. The company is currently focusing on offering satisfying customer shopping experience in all its stores. As such, the company aims to streamline and harmonize operations in all its r etail stores as well as supply chain processes in order to respond speedily to the needs and requests of the customers. The significant program in the retail storeââ¬â¢s operations is to discover and disseminate best-in-class practices, procedures and measures to guarantee continuous implementation of novel and innovative standards. Technology is the major driver to attain the required standards. The companyââ¬â¢s regular guide will provide comprehensible and viable course of action for the retail storeââ¬â¢s development, illustratable supply of products as well as in-store communication procedures to set up perfect implementation and operational excellence. In addition, the company has continued to adapt system landscape, supply chain as well as exchange demanding scheduling procedures. The adaptation of the business processes will enable the firm to enhance in-season flexibilities experienced in the fashionable products, attain increased responsiveness to varying trends a nd to accomplish the economies of scale in all the retail activities.Advertising Looking for research paper on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Essentially, all the company operations are focused on fulfilling the consumer needs. As such, the company has adopted the sell-through oriented perspective or pull model in the strategic operations. The current strategic operations of the firm can be observed in increased capital investments on the development and improvement of its stores. For instance, the company has developed Herald Square store in New York to combine all the products under one roof, increasing the growth of the company sales. The diversification processes of the operations require that the firmââ¬â¢s supply chain reflect the customer needs as well as vision and mission of the company. Moreover, the company is also focusing on the supply chain design that mirrors the client needs to enhance the sourcing of distinctive merchandise to the stores. The adaptation of the appropriate supply chain design results in increased competitive advantage. Environmental analysis Porterââ¬â¢s five forces The analysis of t he retail chain industry in which Macyââ¬â¢s operates exploits the application of five forces model developed by Porter. The model provides the necessary tools that are critical in the appraisal of the competitiveness of the companies within the retail chain industry (Heikkilà ¤, 2002). Most importantly, the model offers analytical tool on how the external environment has influenced the strategic operations and business strategies. The buyers bargaining power The consumers can effortlessly surrogate the products and services offered by Macyââ¬â¢s company in the retail industry through purchasing the products provided by other companies in the industry. As a result, the organizationââ¬â¢s share of the market can be abated. Therefore, the buyers have high bargaining power in the industry. Bargaining power of sellers Companies within the retail chain trade control higher proportion of the market. As a result, the firm engages large number of suppliers in business. The control of larger segments of the market gives power to the Macyââ¬â¢s since the firm can create scarce strategies to the suppliers by switching to other potential manufactures and wholesalers effortlessly and cheaply. In principle, the suppliers in the retail industry enjoy low purchasing power. Threats of new market entrants The ever-increasing competition in the retail chain industry due to the mushrooming of other industries in the trade compels the firms to incur additional expenses. Actually, Macyââ¬â¢s incurs the additional costs in sustaining trademark devotion as well as marketing of products. Most importantly, the presence of outstanding delivery chains, localities, and trademark as well as the financial capital of the companies provide the advantage of warding off potential competitors Competitive rivalry in the industry Companies operating in retail industry are very aggressive. However, due to the market leadership capabilities of Macyââ¬â¢s in the industry, establish ment of the operations in the industry is uncomplicated. In other words, the company utilizes its technological advancements as well as financial strengths, thereby increasing the competitive edge over the other firms. In addition, the increased competition in the trade reduces the share of market controlled by corporation. In this industry, competition is high. Threat of substitute products The players in the retail chain industry offer similar diverse products. The existing firms in the industry offer convenience and low prices, thereby augmenting substitute threats. Moreover, consumers are embracing online shopping due to price benefits gained from the companies by passing savings to buyers. The sprawling of various alternatives presents the Macyââ¬â¢s with frantic operations. As a result, the corporation ventures Boston Consulting Group (BCG) analysis The BCG is an invaluable framework utilized in the appraisal of Macyââ¬â¢s trademarks portfolio strategic position (Hansen Birkinshaw, 2007). Further, the tool is important in comprehending the investment decisions that Macyââ¬â¢s Inc. should undertake. BCG MATRIX Relative market share Stars The stars entail the products that do better than the rivals in the market operations do (Shanahan, 2002). In Macyââ¬â¢s Inc., online sales are classified under stars since they provide greater prospects for increasing the companyââ¬â¢s proceeds. Therefore, the firm should increase investments and development of online sales. In fact, over 40% increase was realized in online vending in 2011. Therefore, online sales are invaluable in the lasting achievement of Macyââ¬â¢s. Cash Cows The cash flows represent the goods that enable the company to attain leadership position in the market. However, the goods bear minimal growth prospects in the future. The over 800 departmental stores continue to provide constant flow of returns that can be ventured in Stars. Question Marks The products with low proportion of the market but have high prospects for growth in the market is accounted for by the Question marks (Langabeer, 2000). Private labels brands such as clothing designs have the potential of capturing the market share through the provision of funds for innovation to make the brands attractive to the consumers. Dogs Dogs refer to the goods with a low proportion of the market and are not attractive as well as have low growth prospects (Porter, 2000). Macyââ¬â¢s warehouse stores fall under the Dogs category since the company does not sell products in bulk compared to competitors such as BJââ¬â¢s and Costco wholesale clubs. In essence, the company should not invest further in warehouses. PESTEL analysis Political aspects Macyââ¬â¢s Inc. recognizes the significant role played by the political environment in ensuring trust and success in the operations. For instance, the friendly and stable political environmental enables smooth operations of the firm. Economic aspects The firm cont inues to experience growth in the operations as well as sales in America through the utilization of multi-channel stores. Additionally, the firmââ¬â¢s returns on invested capital and cash flows have increased over the years leading to enhanced shareholder value. Socio-cultural aspects Culture influences the performance and productivity of Macyââ¬â¢s in a number of ways. First, the corporation recognizes the worth of its personnelââ¬â¢s ideas and beliefs without prejudice. The company also satisfies its client social assurance by the provision of high-quality goods and services Technological aspects The utilization of contemporary technology enables efficiency and competitiveness of Macyââ¬â¢s. For instance, the companyââ¬â¢s online shopping experience has increased the companyââ¬â¢s sales as well as proceeds. Further, the utilization of computer tablets and hand-held gadgets has increased competitiveness and efficiency. Environmental aspects The company recognizes the significance of environmental sustainability. As such, the firm improves the environment through the elimination of wasteful undertakings as well as utilizing the scarce resources efficiently. Legal aspects The flexible legal requirements in the US provide an environment that is conducive for Macyââ¬â¢s operations. Further, the company adheres to the legal regulations concerning quality, safety and job conditions of the employees. Supply chain management and service delivery The delivery of products at Macyââ¬â¢s focuses on the improvement of its transportation channels such as cubes and containers (Yu, 2012). The firm also supplies products through online sources, mobile as well as stores. Further, through the companyââ¬â¢s multi-channel delivery approach, the products of the firm are provided to the consumers in incorporated and holistic channels. The link of operational strategy to business strategy The achievement of the companyââ¬â¢s optimal targets depends on t he relationship between the strategic operations and the business strategies (Smith, 2002). For instance, the multi-channel integration, MAGIC selling and localization operation strategies of the firm must adhere to the conditions dictating the business environment such as political, economic, socio-cultural, technological, environmental and legal aspects. In addition, the firms operations including the delivery series and service delivery to customers must de designed in such a way that counter the threats that may jeopardize the operations of the firm in the market such new competitive rivalry in the market, ease of product substitution as well as new market entrants (Irwin, 2003). Moreover, the layout of business choices that are critical in the attainment of objectives must consider the performance of the firmââ¬â¢s products in the market to aid in the development of framework for appraising brand portfolio in trade. Strategic appraisal of strategic operations Supply chain an d value chain analysis Macyââ¬â¢s Inc. has managed to create efficient distribution channels for its products as well as increased worth of operations through the utilization of technology leading to increased sales and precise inventory (Lakshminarasimha Vijayan, 2008). For instance, through the utilization of Electronic data interchange (EDI) and bar code scanning, the company is capable of effectively tracking stocks in delivery locations. Further, the utilization of the departmental stores for brick-and-mortar sales and fulfillment centers have increased the efficiency in the delivery of orders made through the web. Moreover, with the adoption of the Radio frequency identification (RFID) technology, the firm can read the various inventory tags delivered at a distance. Actually, the use of RFID has led to augmented levels of sales and delivery of inventory as well as efficiencies. The technology has also ensured reduced expenses. In principle, the RFID expertise has enabled M acyââ¬â¢s to achieve value through improving the accuracy of the firmââ¬â¢s inventory. In other words, the expertise enables the incorporation of warehouse management structure and bar code scanning processes as well as standard cycle inventory calculations in the supply centers, thereby increasing stock accuracy by over ninety percent. Moreover, the technology is invaluable in increasing sales and reducing costs through pushing the tagging of inventory to the vendors. Exploitation of value chain and quality Macyââ¬â¢s Inc. has undertaken various steps to organize its operations through the integration and cooperation of communication as well as production chambers to ensure increased value and satisfaction for clients (De Treville et al., 2004). The firm also utilizes the value chain to increase efficiency in the distribution of inventory. Macyââ¬â¢s Inc. majorly utilizes technology in its activities to operate efficiently as well as offer quality products to the consum ers. For instance, the use of RFID technology has enabled augmented sales through stimulating the multi-channel strategy. In fact, the technology has led to increased online sales by over forty percent. The expertise also increases consumer satisfaction through provision of assistance in the selection of products. In addition, the denim fit finder and beauty shop have enabled the selection of perfect brands across multiple brands. Moreover, the use of RFID expertise has enabled precise placement of inventory according to insignia, magnitude and fashion accelerating delivery and efficiency. Essentially, values in operations are undertaken to add more value to the products the company offer to the consumers. Conclusion In conclusion, the strategic operations of Macyââ¬â¢s Inc depend on its operations tactics and business strategies. The firm employs multi-channel, localization and MGIC selling strategies in the operations. The operations strategies depend on the macro-environment f orces such as competitors, technological, political, socio-cultural, and economic aspects as well as well as customer needs in industry that Macyââ¬â¢s operates. In addition, the provision of high-quality products to the customers is paramount the firm. Moreover, the utilization of innovative expertise is critical in ensuring the attainment of effective value and effective inventory delivery channels. In fact, the exploitation of RFID expertise has led to augmented levels of efficiency and sales at Macyââ¬â¢s Inc. References Bowman, C 2009, ââ¬Å"What are dynamic capabilities and are they a useful construct in strategic management?â⬠International Journal Management Review, vo.11 no.1, pp.29-49. Chase, RB, Jacobs, FR Aquilano, NJ 2007, Operations management for competitive advantage, McGraw-Hill, New York. Cigolini, R, Cozzi, M Perona, M 2004, ââ¬Å"A new framework for supply chain management: conceptual model and empirical test,â⬠International Journal of Produc tion Economics, vol.24 no.1, pp.7-41. De Treville, S, Shapiro, RD Hameri, AP 2004, ââ¬Å"From supply chain to demand chain: the role of lead time reduction in improving demand chain performance,â⬠Journal of Operations Management, vol.21 no.3, pp.613-627. Evans, JR Berman, B 2001, ââ¬Å"Conceptualizing and operationalizing the business-to-business value chain,â⬠Industrial Marketing Management, vol.30 no.2, pp.135-148. Gunasekaran, A, Patel, C McGaughey, RE 2004, ââ¬Å"A framework for supply chain performance measurement,â⬠International Journal of Production Economics, vol.87 no.12, pp.333-347. Hansen, T M Birkinshaw, J 2007, The innovation value chain,â⬠Harvard Business Review, vol.16 no.4, pp.121-130. Heikkilà ¤, J 2002, ââ¬Å"From supply to demand chain management: efficiency and customer satisfaction,â⬠Journal of Operations Management, vol.20 no.4, pp.747-767. Irwin, R 2003, ââ¬Å"Strategic cost management: the value chain perspective.â⬠Journal of Management Accounting Research, vol.37 no.16, pp.179-197. Lakshminarasimha, A Vijayan, A 2008, ââ¬Å"Value Chain Analysis: Social Networking Communities,â⬠Journal of Marketing Management, vol.3 no.3, pp.34-42. Langabeer, JR 2000, ââ¬Å"Aligning demand management with business strategy,â⬠Supply Chain Management Review, vol.4 no.2, pp.10-22. Porter, M 2000, ââ¬Å"Location, competition, and economic development: local clusters in a global economy,â⬠Economic Development Quarterly, vol.14 no.1, pp.15ââ¬â35. Shanahan, YP 2002, ââ¬Å"A contingent examination of strategy-cost system alignment: customer retention and customer profitability analysis,â⬠Managerial Auditing Journal, vol.13 no.7, pp.411 ââ¬â18. Smith, M 2002, ââ¬Å"Derrickââ¬â¢s Ice-Cream Company: applying the BCG matrix in customer profitability analysis,â⬠Accounting Education, vol.11 no.4, pp.365 ââ¬â375. Yu, W 2012, ââ¬Å"Business environment, employee competenci es and operations strategy: an empirical study of retail firms,â⬠Journal of Management and Mathematics, vol.6 no.1, pp.321-327. This research paper on Strategic operations management: Macyââ¬â¢s Inc was written and submitted by user Rivka Moreno to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. 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Wednesday, March 11, 2020
The Fake Truth About Oskar Sch essays
The Fake Truth About Oskar Sch essays It is easy to believe what you have not seen, and even easier to believe what lies before you eyes. Steven Spielbergs historic film Schindlers List has undoubtedly affected and persuaded millions of viewers into accepting Oskar Schindler as a hero. Through the memories of those who knew him, along with historic documents and facts, the film can be said to possess a factual recollection of this historic figure. Although there are minor discrepancies between the historical facts, the novel, and the film, Spielbergs version concerning Oskar Schindler is a reliable source for the truth behind this mysterious man. Even though the novel and the film are fiction, they present a reliable truth about Schindlers life and his actions during the Holocaust. The film is based on the novel written by Thomas Keneally. This strips the film of its credibility as a documentary because both film and novel present fictional dialogue. However, both Keneally and Spielberg interviewed witnesses in an effort to make Schindlers story as historically correct as possible. In the novel, Keneally states in his authors note: I have attempted ... to avoid all fiction, since fiction would debase the record, and to distinguish between the reality and the myths which are likely to attach themselves to a man of Oskar's stature. It has sometimes been necessary to make reasonable constructs of conversations of which Oskar and others have left only the briefest record. But most exchanges and conversations, and all events are based on the detailed recollections of the Schindlerjuden (Schindler Jews), of Schindler himself, and of other witnesses to Oskar's acts of outrageous rescue. (Qtd. in Fogel 315) These words assure the reader that the novels events are not fiction at all and that the book is a historically correct recollection of the type of man that Schindler was. In effect, Spielberg's Schindler's List con...
Monday, February 24, 2020
Tesco in India Essay Example | Topics and Well Written Essays - 2000 words - 4
Tesco in India - Essay Example This paper illustrates that Tesco is the second largest retail chain after the United States giant Walmart and is the leading retail chain in the United Kingdom. The company is involved in offering both food and non-food products to its customers. Tesco with the proposal to open multi-store in India is the first international retailer interested in penetrating the Indian market after the resolution pass by the Indian government to allow foreign investment in the multi-brand retail in 2012. The government of India has revealed its positive approach towards this initiative of Tesco. If the application is approved by the government of India, Tesco intends to enter the country in 50-50 partnerships with the Indias Tata group. Tata group owes Trent Hypermarket Limited, that majority operates Star Bazaar and Star Daily in the western region of India namely Maharashtra and its neighboring state of Karnataka. Culture is defined as a complex set of knowledge, beliefs, perceptions, morals, att itudes, customs and any other capabilities or habit acquired by an individual as a member of society. Correspondingly, cross-culture represents the differences between the countries in terms of culture acquired by the people of the respective country. Schein regarded culture as the key source of organizational culture. Accordingly, culture affects the business in every stage of organizational operations. It is thus argued that understanding culture is of prior importance for the business particularly those intending to or operating in the foreign market. Moreover, it has been noted that corporate culture can impose serious constraints on strategy and act as an impeding factor in the course of achieving the business objectives. It is thus crucial for Tesco to identify the differences in the UK and Indian culture for deriving considerable understanding regarding the cultural issues that may affect the business process of the proposed joint venture.
Friday, February 7, 2020
Explain why Simmias and Cebes are so afraid of death in the phaedo, Essay
Explain why Simmias and Cebes are so afraid of death in the phaedo, whereas Socrates is not. Does Socrates' explanation convince you, or are you, like simmias a - Essay Example Socrates unequivocally asserts that any true philosopher ââ¬Å"will be willing to dieâ⬠(6). He is convinced that a better life awaits him. Death, as the harbinger of ââ¬Å"the greatest goodâ⬠(8), is something the true philosopher desires and pursues. Death may be defined as ââ¬Å"the separation of the soul and bodyâ⬠(8). The philosopher is a seeker of truth and lover of wisdom, who pursues the essence of the knowledge of existence. In this pursuit, the body, with itsââ¬â¢ lusts, sensual pleasures and physical needs, is ââ¬Å"only a disturbing element, hindering the soul from the acquisition of knowledgeâ⬠(10). Therefore, the philosopher desires death, which will release ââ¬Å"the soul from the chains of the bodyâ⬠(11) and free the soul to attain the truth. His desire for the truth will be satisfied only by the separation of the soul from the body ââ¬â that is, by death ââ¬â which is the purification of the soul. Death is the philosopherâ â¬â¢s means to gain wisdom, while the body is his ââ¬Å"enemyâ⬠(11). Socrates fearlessly and eagerly anticipates death and is ready ââ¬Å"to depart with joyâ⬠(11) from this world. Cebes and Simmias acknowledge the truth of Socratesââ¬â¢ word, but continue to fear death, as they are afraid that the soul ââ¬Å"may be destroyed and perishâ⬠(12) when she leaves the body, ââ¬Å"vanishing into nothingnessâ⬠after death. Socrates allays their fears by convincing them of the immortality of the soul. The accepted belief that ââ¬Å"the living spring from the deadâ⬠(15) presupposes the prior existence of the soul, in another world, before it assumes human form. As recollection is an essential part of knowledge, this recollection is obviously gained by the intelligent soulsââ¬â¢ existence in another place. The rebirth of the soul is proof of the soulsââ¬â¢ immortality, as ââ¬Å"everything living is born of the deadâ⬠(19). Once it is accepted that the soul is invisible,
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